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The mandate of Greenway’s Voices Unheard is to be an exemplary visual and performing arts outreach program that illuminates the necessity of a vital union between arts and education to empower at-risk youth. The results of numerous studies on education conducted in recent years by the GE Fund, the John D. and Catherine T. MacArthur Foundation and the President’s Committee on the Arts and Humanities, among others, have concluded that student involvement in the arts supports academic achievement and critical personal development, even more so for at-risk youth than “stable” youth. Greenway stands behind the belief that involvement in the arts helps motivate youth to improve scholastically, provides as impetus to stay in school and fosters creative thinking, problem solving and other essential life skills.
Fairfax High School enrolls approximately 3,000 youth, including 800 English language learners who speak 30 languages. Second to English, the most frequently spoken languages are Spanish, Korean and Russian. Fairfax High has the largest special needs program in LAUSD. Students commute and are bussed to Fairfax from areas including South Central, East Los Angeles, Baldwin Hills and Downtown.
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The Golden Palm Awards are given for creative
achievement and marketing excellence annually by CTAM, the Cable &
Telecommunications Association for Marketing.
GREENWAY Arts Alliance was recognized in the "Public, Community Relations
and Event Marketing" category, for its video campaign, the "Inner City PSA
Project."
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Accepting the 2004 Golden Palm Award for Community Relations which
their “Inner City PSA Project” won on March
25, 2004 are (left to right), Roger Poirier, Los Angeles Creative Club|Exec.
Director, Lara Lyon, GREENWAY Arts Alliance|Dir. of Arts Education, Steve
Evans, Sundance Channel|Account Vice President/Sales, Melissa Raaff,
Showtime Networks|Area Manager, Patrick Perez, Filmmaker/teacher.
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COMMENTS FROM THE JUDGES:
"How can you not rate this work as top notch,
given the premise, the process and the message?"
AND
"Wonderful effort, tying into the community..."
AND
"Excellent program. Video is hard|hitting from the 'next generation.'"
 THESE VIDEOS REQUIRE THE
APPLE QUICKTIME MEDIA PLAYER - CLICK HERE TO DOWNLOAD!
2006 PSAs
Ban Labels Spot: Writer/Director Thurman Green
End Racism Now Spot: Writer/Director Marra Manansala
Arts in School Spot: Writer/Director Brian Rojas
PSA
Production teams:
Jeanette Becerril | Nicholas Catalan | Thurman Green
James Griffin | Catalina Lee | Victor Park
Brian Rojas | Marra Manansala | Wendy Montero
Robert Park | Soungha Suh | Karen Hinojosa
Mr.
Jolna’s 10th grade English Class, Fairfax Magnet
(In|school component):
Jonathan Amzaley | Karen Aragon | Tracey Bonilla
Daniel Bowman | Estaphany Campos | Irving Carrillo
Lynne Chomyong | Tatiana Cruz | Bianka Estrada
Thurman Green | Macauley Johnson | Sarah Kim
Cathy Lee Hansol | Lee Valentina Mogileuskaya
Inna Oh | Raphael Olano | Myrna Ortiz
Grace Pak | Matthew Prescott | Norma Sandoval
Jesenia Sosa | Megan Rahaman | Erin Stamatelky
Samantha Stroebel | Maitrang Tran
In|Focus/PSA Project (After|school component):
Jeanette Becerril | Estephany Campos | Nicholas Catalan
Thuman Green | James Griffin | Jihyung Ha
Karen Hinojosa | Sara Kim | Catalina Lee
Marra Manansala | Estiven Meza | Wendy Montero
Robert Park | Victor Park | Brian Rojas
Soungha Suh
PSA
Project Screening Crew:
Fritz Davis, Projectionist | Lisette Alvarez, LACAC Intern
Tina Polzin, Program Assistant
In|Focus
/PSA Project Teacher: PSA Project Documentary Team:
Patrick Hasson & Nino Dalkishuili, Camera
Yudai Sugaro, Camera
Patrick Hasson, Editor
Post Production:
LASER PACIFIC MEDIA
Special thanks to Laser Pacific Staff:
Jesse Kobayashi, Account Representative
Chad Gunderson, Account Representative
Ian Kerner, Account Representative
Rose Calabrese, Telecine
Mike Marino, Sound Editor
Kevin Valentine, Mixer
Craig Dillinger ADR
Mike Weitzman, Online Editor
PSA
Project Guest Artists/Mentors:
Christina Frias, Actress/Director
Gloria Guiterez, New Line Cinema, Exec. Dir. Business & Legal Affairs
Administration
Patrick Hasson, Writer/Director
Lara Lyon, Actress/Producer
Josh Melnick, Writer/Director
Jesse Torres, New Line Cinema, Vice President, Audio/Video Content
Development
Greenway
Arts Alliance Staff
Whitney Weston &
Pierson Blaetz, Co|Artistic Directors
Meredith Freeman, Managing Director
James Eric, Artist in Residence
Lara Lyon, Dir. of Arts Education
Darin Dahms, Production Manager
Fritz Davis, Technical Director
Jesse Torres and Gloria Guiterez and New Line
Cinema, Laser Pacific Media, Steve Evans and Sundance Channel, Melissa
Fernandez and Showtime Networks, Inc., Fairfax H.S. Principal Edward Zubiate
and his administration staff, Allan Warhaftig and the Fairfax Magnet
Program, Jeff Jolna, Sarah Starr, and Josh Melnick, Chris Hassett, Tabitha
Goodwin, Frier McCollister, Sammie & Shelbie Wayne, and William Seymour.
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